Traditional sponsorships continue to face increased scrutiny to deliver a measurable return on the sponsor’s investment. Meeting this demand is particularly challenging in the wake of COVID-19 where funding is limited, and in-person events have been replaced by virtual convenings that can blunt a sponsor’s ability to generate valuable leads. Do you speak your prospect’s language, and what questions are you asking to help connect them with the right opportunities in your organization?
We’ll explore the language of prospective sponsors, and how to integrate it into your outreach, negotiations, and proposals
You’ll learn the key questions to ask your prospects to help match them to the right opportunities