Donor Loyalty
How to Gain Donor Loyalty in 5 Easy Steps

Donor loyalty for nonprofits is critical, as it costs much more to attain new donors than to keep those you already have.   Despite this fact, many organizations still struggle to implement an effective retention strategy to keep their first-time supporters […]

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Online Donors
Posted by GiveGab
Retain Your Online Donors In 3 Simple Steps

For many nonprofit organizations throughout the U.S., donor retention is a persistent battle.  With the median donor retention rate at 43% with an attrition rate of 57%, it’s no wonder so many are looking to improve their donor retention strategy. […]

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Nonprofit Marketing Strategy
Your Nonprofit Marketing Strategy for 2017

What’s your current Nonprofit Marketing Strategy?  With online engagement platforms in constant flux, to continue (or start) reaching your target audience effectively, you need to know where your efforts will leave the greatest impressions and how to communicate for impact. Seven primary […]

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Segmenting Donors
Posted by Kyle Cundy
Why Segmenting Donors Improves Engagement

Nonprofits who segment their donors see improved engagement and increased support for their fundraising efforts. For those who don’t already know, this is because when you segment or “separate” your donors into different categorical groups, you’re identifying them in a […]

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