Online Donors
Posted by GiveGab
Retain Your Online Donors In 3 Simple Steps

For many nonprofit organizations throughout the U.S., donor retention is a persistent battle.  With the median donor retention rate at 43% with an attrition rate of 57%, it’s no wonder so many are looking to improve their donor retention strategy. […]

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Donor Fatigue
Donor Fatigue and The Ask: How Much is Too Much?

Well, it depends. There are different schools of thought on Donor Fatigue, and not all strategies will work for every nonprofit. But in reality it’s not how often you ask, but how often you are interacting with the donors and closing the loop on the last ask. 

A lot of nonprofits that we work with are concerned about Donor Fatigue especially when it comes to crowdfunding. A crowdfunding campaign is typically a small part of their overall fundraising budget, so they can be reluctant to ask their donors to keep giving. It’s not the frequency of the ask that’s the issue, the problem is asking donors to give again when you have not told them what you did with their last donation.  So there has to be some level of engagement between asks, specifically telling the donor what was done with their donation from the last ask.

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Donation Form
Posted by GiveGab
Improve Your Online Donation Form in 4 Steps

When it comes to making online transactions, most of us are looking for simplicity. This means easy and quick execution when making online purchases and donations!   [Donate with One Click] for instance is much more appealing than [Create Your Account] so […]

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